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ONLINE MASTER OF BUSINESS ADMINISTRATION

University: DR. D.Y. PATIL VIDYAPEETH
Specialization : Marketing
Duration: 2 Year
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Key Features
Curriculum
Fees
Special Offers

Eligibility:

A candidate applying for programme should have passed a bachelor’s degree from a recognized university in any discipline.

Minimum 50% aggregate marks or 45% in case of candidates belonging to reserved categories.


Key Features:

Academic: Student Services:

Highly interactive e-Learning content.

Live interactive virtual classes.

Best faculty interaction and chat sessions.

Webinars from the industry experts.

Groups discussions via live chats.

Online academic sessions with weekly planner.

Additional certificate courses provided through EdX.

Access to unlimited Journals for additional material.

Online counselling by experienced counsellors to choose appropriate program.

Program is suggested as per the seniority of applicant in the industry.

Handholding by counsellor till the beginning of the session.

Post admission handover to a Mentor for constant guidance for the entire duration of the course.

Peer group participation, collaboration and networking encouraged through online discussion forum.

Extra expert session for Pre-placement Training for learners to be job ready.

Access to Strong Alumni Network.

Virtual Job fairs for placement opportunities.


Curriculum:

SEMESTER 1

Principles and Practices of Management

Organizational Behaviour

Management Accounting

Managerial Economics

Business Communication

Research Methodology

Environmental Awareness & Disaster Management

SEMESTER 2

Human Resource Management

Marketing Management

Financial Management

Operations Management

Management Information System

Strategic Management & Business Policy

Entrepreneurship Development

SEMESTER 3

Consumer Behaviour

Marketing Research

Sales & Distribution Management

Product and Brand Management

Retail Management

Marketing of services

Generic Elective-I

For General Elective-I, select one of the following:

Digital Marketing

Business English

SEMESTER 4

International Marketing

 Integrated Marketing Communication

Generic Elective-II

Project Work Report

 For General Elective-II, select one of the following:

Business Ethics & Corporate Governance

Soft Skills


Fee Details:

Full Fee: Rs. 169200.00

Fee per year: Rs. 84600.00

Fee per semester: Rs. 50000.00

Disclaimer:

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