ONLINE MBA
Eligibility:
Pass in an Undergraduate (Bachelor) Program of a minimum duration of three (3) years in any stream from a UGC Recognized University, with a minimum aggregate of 50% or an equivalent letter/numerical grade. A relaxation of 5% shall be given to SC/ST candidates.
Key Features:
| Academic: | Student Services: |
|---|---|
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Strong foundation in the principles and practices of marketing Thorough understanding with advanced courses like Integrated MarComm, Digital Marketing, Marketing Analytics etc. Enhanced understanding of digital and social media strategies for intelligent marketing Industry aligned curriculum that delivers technical excellence and supplements professional skills Achieve business mastery with a blend of marketing and management courses Analyze problems and propose actions in real-world situations as part of the master thesis Learn from world-renowned faculty from academia and industry. Collaboration with global professional bodies for curriculum integration and accreditation. Curriculum and credits at par with on-campus programs. International exposure with learners from across the world. |
Dedicated learner support team to answer all queries. Academic mentorship to give expert advice on a wide range of academic topics. Totally Online Admission Process including uploading of eligibility documents. Multiple fee payment options, including no-cost EMI from Fee Financing companies. Access to industry reports on ‘Linkedin Insights’ and regular webinars from industry professionals on job-market insights. e-hire portal to apply for relevant jobs and attend interviews online. |
Curriculum:
| SEMESTER 1 | Principles of Economics and Markets Managerial Effectiveness and Ethics Accounting and Finance Organizational Behavior and Human Resources Management Quantitative Techniques and Analytics |
| SEMESTER 2 | Entrepreneurship Marketing Management and Research Consumer Behavior Supply Chain Management Sales and Distribution Management |
| SEMESTER 3 | Business Environment and Strategy Operations Management Agricultural and Rural Marketing Integrated Marketing Communications Marketing of Services and CRM Open Elective Course |
| SEMESTER 4 | Global Marketing B2B Marketing Retail Marketing and Brand Management Digital Marketing and Data Analytics Cross-Functional Elective Course Master Thesis / Project |
Fee Details:
Full Fee: Rs. 160000.00
Fee per year: Rs. 80000.00
Fee per semester: Rs. 40000.00
Disclaimer:
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