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ONLINE BBA

University: LOVELY PROFESSIONAL UNIVERSITY
Specialization : Marketing
Duration: 3 Year
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Key Features
Curriculum
Fees
Special Offers

Eligibility:

10+2 in any stream or equivalent.


Key Features:

Academic: Student Services:

Top grade Curriculum & Professors: Industry oriented Curriculum designed by experts from academia and industry and taught by highly qualified professors.

Best LMS with Rich Interactive Features: Empowered LMS with an advance mobile App & interesting new feature for effective teaching-learning activities.

Master Classes and Guest Lectures led by Industry Experts: Specially organized Master classes and Guest Lectures by Industry experts to provide the latest Industry insights.

LIVE Classes: Interactive LIVE lectures on weekends with innovative classroom experience.

Recorded Content: Gives you the flexibility to view content at your own pace and offers a great way to adapt the subject to your unique learning style.

Live learning with Q & A: Q & A discussion for a collaborative learning experience.

Admission Process: Totally Online Admission Process.

LIVE Chat: Clear your doubts through chat window, be it general or curriculum related queries.

Mobile App: User-friendly app to access your courseware and manage your learning schedule from the comfort of your home.

Placements & Other Career Support: Enhancing students’ capabilities as per the career requirements and giving them necessary placement assistance.


Curriculum:

SEMESTER 1

Business Economics

Business Environment

Business Organisation and Management

Office Automation Tools

English Communication Skills

SEMESTER 2

Business Ethics

Human Resource Management

Financial Accounting

Environmental Sciences

Advanced English Communication Skills

SEMESTER 3

Principles of Marketing

Research Methodology

Business Mathematics and Statistics

Generic Elective- I

Community Development Project

 For General Electives, students will choose any one ‘Elective Area’ and take the courses of that in Sem 3, 4, 5 & 6.

 GE Basket – 1

Course Title

Elective Area

FUNDAMENTALS OF

INFORMATION

CONTEMPORARY

PROGRAMMING

INDIAN WRITING IN ENGLISH

ENGLISH

HISTORY OF INDIA FROM THE EARLIEST TIME UPTO 300 CE

HISTORY

INTRODUCTION TO SOCIOLOGY

SOCIOLOGY

INTRODUCTION TO POLITICAL THEORY

POLITICAL SCIENCE

 

SEMESTER 4

Business Law

Fundamentals of Financial Management

Generic Elective II

Retail Marketing

Spreadsheet Modelling (using Excel)

Project or 2 courses of other area from the GE basket 1 & 2 which is not chosen as generic elective (GE)

GE Basket – 2

Course Title

Elective Area

PROGRAMMING METHODOLOGY

CONTEMPORARY PROGRAMMING

BRITISH POETRY AND DRAMA 14TH-18TH CENTURIES

ENGLISH

HISTORY OF INDIA C.300 TO 206

HISTORY

SOCIAL INSTITUTIONS

SOCIOLOGY

INDIAN GOVERNMENT AND POLITICS

POLITICAL SCIENCE

 

SEMESTER 5

Sales Management

Essentials of Consumer Behaviour

Generic Elective III

Digital Marketing

Term Paper
Or
1 Course from The GE Basket 3 of same area from which courses chosen in project

 GE Basket – 3

Course Title

Elective Area

OBJECT ORIENTED PROGRAMMING

CONTEMPORARY PROGRAMMING

BRITISH LITERATURE 18TH-20TH CENTURIES

ENGLISH

HISTORY OF INDIA C. 1206 -1707

HISTORY

CLASSICAL SOCIOLOGICAL THINKERS

SOCIOLOGY

COMPARATIVE GOVERNMENT AND POLITICS

POLITICAL SCIENCE

 

SEMESTER 6

E-commerce

Fundamentals of Promotions Management

Marketing of Financial Services

Generic Elective IV

Selling Skills

 GE Basket – 4

Course Title

Elective Area

FUNDAMENTALS OF WEB PROGRAMMING

CONTEMPORARY PROGRAMMING

WOMEN’S WRITING

ENGLISH

HISTORY OF INDIA FROM 1707 TO 1950

HISTORY

MEDIA AND STARTIFICATION

SOCIOLOGY

INTRODUCTION TO INTERNATIONAL RELATIONS

POLITICAL SCIENCE

 


Fee Details:

Full Fee: Rs. 132960.00

Fee per year: Rs. 48800.00

Fee per semester: Rs. 24400.00

Disclaimer:

The information /content provided above is replicated from sources like the website, online brochures and other such materials posted in the public domain by the University. Mydegreeonline.in does not vouch for the accuracy or completeness of information /content and therefore cannot be held liable for the same. Students are advised to do their own searches and research in case they wish to verify or authenticate the information /content. Students can also contact an MDO advisor who can be of assistance for any questions and also aid in connecting students with the appropriate university official for detailed information.